New Targa 37 Price Guide: What Does the New Targa 37 Cost?
If you’re researching the new Targa 37 price, you’re not alone.
The launch of the completely redesigned Targa 37 marks one of the most significant developments in the history of Targa Boats. For the first time in nearly 30 years, the Targa 37 has been rebuilt from the ground up, introducing an entirely new platform while maintaining the rugged capability, seaworthiness, and all-weather practicality that have made Targa one of the most respected names in Scandinavian boating.
For boaters considering a premium pilothouse boat, understanding where the new Targa 37 fits within the lineup, and what it actually costs, is an important part of the buying process.
Below, we break down Targa 37 pricing, compare it to the Targa 32 and Targa 41, and explain why the new model represents such a major step forward for the brand.
How Much Does a New Targa 37 Cost?
The price of a new Targa 37 depends largely on engine selection, electronics, cruising equipment, and owner customization.
Based on current builds:
- Lightly equipped Targa 37: approximately $1,300,000 USD
- Highly equipped Targa 37: approximately $1,500,000 USD
- Typical owner-specified build: approximately $1,425,000 USD
Most buyers choosing a Targa 37 are configuring the boat for extended cruising, offshore operation, and all-weather use, making the average build land near the upper end of the range.
Why the New Targa 37 Is Different
Unlike a typical model refresh, the new Targa 37 represents a complete redesign.
The previous Targa 37 enjoyed an exceptionally long production run and developed a loyal following among commercial operators, experienced cruisers, and owners who valued safety and offshore capability.
Rather than making incremental updates, Targa started over with an entirely new platform.
The result is a boat that delivers:
- A completely redesigned hull
- Updated pilothouse layout
- Improved onboard comfort
- Modernized systems integration
- Enhanced visibility
- Greater efficiency
- Improved ride quality in challenging conditions
Despite these updates, the new Targa 37 remains unmistakably a Targa, retaining the practical design philosophy and all-weather capability that have defined the brand for decades.
Targa 37 vs Targa 32: Which Targa Is Right for You?
One of the most common comparisons buyers make is between the Targa 37 and the Targa 32.
Targa 32 Pricing
- Typical build range: $750,000–$950,000 USD
- Most builds: approximately $850,000 USD
The Targa 32 remains one of the most versatile boats in the lineup and appeals to owners looking for a manageable size without sacrificing offshore capability.
Compared to the Targa 32, the new Targa 37 offers:
- More interior volume
- Larger accommodations
- Greater fuel capacity
- Enhanced offshore capability
- More entertaining space
- Increased storage
- Longer cruising range
For owners planning longer adventures, overnight cruising, or extensive time aboard, the Targa 37 provides significantly more capability while maintaining the same Scandinavian design philosophy.
Targa 37 vs Targa 41: The Sweet Spot in the Lineup?
At the other end of the range sits the larger and next-newest Targa model, the Targa 41.
Targa 41 Pricing
- Typical build range: $1,550,000–$1,850,000+ USD
- Most builds: approximately $1,750,000 USD
The Targa 41 offers additional accommodations, increased tankage, and greater overall volume.
However, many buyers find the new Targa 37 occupies a particularly attractive position within the lineup.
Compared to the Targa 41, the new Targa 37 delivers:
- Lower acquisition cost
- Reduced operating expenses
- Easier handling
- Similar all-weather capability
- Excellent cruising accommodations
- Outstanding offshore performance
For many owner-operators, the Targa 37 strikes a balance between capability and practicality that is difficult to match.
What Impacts the Final Targa 37 Price?
Several factors influence the final cost of a new Targa 37.
Engine Selection
Power options significantly affect both performance and overall price.
Navigation Electronics
Most owners select premium navigation packages that include:
- Multiple multifunction displays
- Radar
- Sonar
- Advanced autopilot systems
- Thermal imaging options
Cruising Equipment
Popular upgrades include:
- Generator systems
- Air conditioning
- Heating packages
- Additional refrigeration
- Extended cruising equipment
Interior and Deck Configuration
Custom upholstery, layout options, and owner-specific requirements can also influence final pricing.
As a result, two Targa 37s may differ significantly in price despite sharing the same platform.
Why Targa Boats Command Premium Pricing
Targa boats occupy a unique position in the boating market. Unlike many production builders that prioritize volume and automation, Targa continues to build boats with a strong emphasis on craftsmanship, durability, and offshore capability.
While modern manufacturing techniques play an important role in the production process, a significant portion of each Targa is still assembled, fitted, and finished by hand in Finland by highly skilled craftsmen. From the installation of systems and joinery to final fit-and-finish work, experienced boatbuilders oversee much of the process to ensure every boat meets the standards that have defined the brand for decades.
This commitment to quality is one reason Targa boats have developed such a strong reputation among professional mariners, government agencies, and experienced recreational boaters throughout Europe and North America.
Key characteristics include:
- Commercial-grade construction
- Deep-V hull design
- Protected walkaround side decks
- Enclosed all-weather pilothouse
- Offshore-focused engineering
- Hand-finished assembly and detailing in Finland
- Exceptional long-term durability
- Strong resale value
- Scandinavian craftsmanship
For many owners, the value of a Targa is measured less by luxury amenities and more by confidence, safety, and capability. These are boats designed to perform when conditions deteriorate, allowing owners to continue their journey comfortably in situations that would send many other boats back to the dock.
The combination of Finnish craftsmanship, offshore engineering, and decades of real-world refinement helps explain why Targa remains one of the most respected premium pilothouse boat builders in the world.
Where the New Targa 37 Fits in the Targa Lineup
From a pricing and capability perspective, the new Targa 37 occupies the center of the modern Targa range.
It offers:
- More capability than the Targa 32
- Greater affordability than the Targa 41
- A completely new platform
- Modernized systems and layouts
- Offshore performance expected from the Targa name
For many buyers, it represents the ideal combination of size, comfort, capability, and owner-manageable operation.
Compare the Targa Lineup
Is the New Targa 37 Worth It?
The new Targa 37 is far more than a replacement for the outgoing model.
It is the first complete redesign of one of Targa’s most iconic boats in nearly three decades.
With pricing typically landing around $1,490,000 USD, the Targa 37 positions itself as a premium Nordic pilothouse boat designed for owners who prioritize safety, offshore capability, all-weather cruising, and long-term durability.
For boaters comparing the Targa 32, Targa 37, and Targa 41, the new Targa 37 may ultimately represent the sweet spot in the lineup—offering many of the advantages of the flagship while remaining easier to own, operate, and maintain.






